Eternal Luxury: Award-Winning Logo by Halobrand

Recognized by DesignRush as Best Logo Design – June Winner

Halobrand is proud to announce that our work for Eternal Luxury, a premium yacht brand, has been selected as the Best Logo Design of June by DesignRush, one of the leading platforms showcasing outstanding creative work worldwide.

Crafted as part of a complete branding project for Eternal Luxury, the logo was envisioned to reflect the timeless elegance, precision, and uncompromising standards of the world’s most discerning yacht clientele.

The Concept Behind the Logo

At Halobrand, we believe great design transcends trends – especially in luxury. The Eternal Luxury monogram was built around the idea of precision symmetry, refined timelessness, and a sense of movement that mirrors the grace of a yacht on open waters. Minimalist in structure, yet rich in symbolism, it embodies the ethos of the brand: Eternity in Motion.

“This award validates our approach – strategy-first, design with clarity, and a relentless focus on timeless aesthetics,”

— Serkan Söğüt, Halobrand Creative Director

A Moment to Celebrate

We thank the team at DesignRush for recognizing the depth and detail behind this work, and we look forward to sharing more behind-the-scenes insights into how this brand came to life.

🔗 See the Award Listing on DesignRush

🔗 Explore the Full Branding Project

Let me know if you’d like to:

• Add client quotes or testimonials
• Localize it for Turkish press
• Adapt it for LinkedIn or IG post captions
• Turn it into a case study update for the Halobrand site

Happy to keep this momentum going!

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